Over the past couple of weeks, we have been discussing our perspective of a “continuum of engagement”. We believe that when organizations take down the silos and begin to interconnect all individuals that care about their mission, we build dynamic organizations that meaningfully engage the community in their operations. This concept allows organizations to work smarter not harder in the long-term and will lead to truly embedding the community within our vision for Indianapolis and beyond. The question of the day; however, is how do I create this continuum? Here are some places to start:
1. Identify all of the key stakeholders that currently work with staff, volunteers, donors, and board of directors.
2. Begin to assess your current community engagement practices, paying close attention to how the stakeholders connect to one another. A key question is: How do we define supporter and how do our supporters connect to one another?
3. The key stakeholders that are charged with organizing the different supporter groups need to come together and begin to discuss opportunities to collaborate with one another and ideas for supporter connection.
4. Create a plan that outlines tasks, timeframes, and people responsible. Be sure to clearly state what your organizational objectives are regarding connecting supporters to make sure you can measure success.
These four steps are not the answer to creating a continuum, but will get you on your way to creating a continuum of engagement for your organization that makes sense. It is a process and will take time to change imbedded ideas of how we engage community members because this is paradigm shift.
Catalyst X-Change is committed to helping organizations achieve this continuum, so we are holding a “Continuum of Engagement” Bootcamp at the End of Spring. We would love for you to join us for our 5 part series that will ultimately lead to your organization more fully incorporating the community in your activities. There are only 10 to 15 spots for nonprofit organizations, so if you are interested in this opportunity please email Kristin at firstname.lastname@example.org